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Google Ads – How to track ad performance for a service based business

How to Track Ad Performance for a Service-Based Business   Intro Our SEO agency works with a variety of different businesses ranging in size and niche. One of the most common types of campaigns we work on though is for service-based businesses. Whether you’re only running Google ads, or launching a full press effort in …

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What is a Google Ads Quality Score and Why is It Important

As an agency, we run Google Adwords Campaigns in tandem with our SEO efforts for just about every single client we work with.  Reason being, no different than most things in life, diversification is key to get long term results. When creating search-based lead generation campaigns for clients, the more page placements we can get …

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