What are Core Web Vitals and Why are They Important for SEO? SEO, or “search engine optimization” is an ever-changing field within the digital marketing industry. Google currently uses quality scores, authenticity, and bid amounts to determine which websites show up following a keyword search. This year Google released several new important metrics for SEO, …
Local SEO is a tool that improves the visibility of your website within a geographic area. When clients search for a term in a specific city, state, or region, your website is more likely to appear if you have strong local SEO. Popular tools like Google My Business, Google Ads, Google Maps, and keyword research …
Get in touch to get started today. Google Ads allow you to direct high quality traffic to your website by leveraging popular search terms and location. By using real time data and behavioral insights from potential customers, Google Ads can help you connect with potential customers in search of what you have to offer. They …
An SEO company helps you reach more customers, build better marketing plans, and hit your sales goals. SEO, or “search engine optimization” leverages search engine data to understand your clients’ interests and behaviors. By tracking what potential customers are looking for on websites like Google, an SEO company can help you determine which offers, blog …
Difference between Organic SEO and Local SEO While we could write a very long article on this topic, the difference between organic SEO and Local SEO is fairly straightforward. To make something complicated as simple and succinct as possible, it comes down to page placements. Let’s start with organic SEO. When people think of SEO …
Organic SEO vs Local SEO: The Differences and What’s Best for You Read More »
Onpage SEO and Content Optimization The Google core update that happened in December 2020 proved one thing to be absolutely true that us in the SEO world have known for some time. That is, content optimization and onpage SEO is absolutely crucial to a full scale SEO strategy that has any chance of working. By …
Does your website meet E-A-T guidelines for SEO? As we all know SEO is a moving target that continues to be difficult to hit even for people like us that work in this world every day. There continue to be a variety of ongoing updates and some seem to be quick bumps in the road …
Does your website meet E-A-T guidelines for SEO? Read More »
Starting December 3rd, 2020 we in the SEO world started to notice that Google was rolling out another core update. Google does updates often and those of us that have worked in this space for years know that big updates, like this one, often have winners and losers, and the variables that contribute to those …
For many readers this may be obvious, but I want to be sure we are all on the same page here. Google My Business is the listing on Google that shows up generally in the Google maps three-pack for listing that includes local businesses. For instance, if you search for a plumber near you – …
For years Google has been updating its algorithm to give more and move relevant results to users. One of the ways it does that for local searchers is by using what is referred to as local proximity. Generally speaking, Google wants to serve you the most relevant results, so if you were searching for …
