Lead Generation + Traffic + Conversion = Profit
There are many sources of Website Traffic:
- Search Engine Optimization
- Social Media
- Paid Traffic – Adwords and Bing/Yahoo PPC
- Facebook Paid Traffic
- Video Marketing
- Direct Mail
- and Many other forms of Traffic
The Conversion Process is really the key to making the a campaign successful.
There are many companies that specialize in Conversion Rate Optimization, but we prefer the more complete approach to conversion. We optimize your marketing and sales funnel for maximum value, which offer Customer Value Optimization.
We evaluate your complete sales funnel and improve and tweak your funnel to have the biggest effect on overall profit.
An Idea funnel will have the following 5 major building blocks.
- A Lead magnet
- A Tripwire
- Your Core Offer
- Profit Enhancers
- A Return Path