Local SEO

Google’s Decision to Remove Call Tracking from Google Business Profiles   In a significant shift for businesses relying on Google Business Profiles (GBP), Google announced the removal of the call tracking feature, effective July 31, 2024. This decision marks a pivotal change for businesses that have utilized this feature to gain insights into customer interactions

Google My Business – Proximity Update What Was the Proximity Update? In late November of 2021 began what seems to have been a slow update affecting the reach of Google My Business (AKA Google Business Profiles) across the web that has been causing some waves for those dependent on Local SEO for lead generation.  The