Google Ads Trends 2023
As a business owner, it’s important to stay ahead of the curve when it comes to Google Ads. Here are 5 trends you should be on the lookout for in 2024.
Google Adwords
How Reviews Help Google Business Profile Rankings
It’s no big secret that reviews are super important when it comes to online working these days. However many people don’t understand that there are several different considerations when it comes to reviews and how to properly use them to best enhance your online presence. Yes of course getting lots of reviews and particularly five …
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How do Google Ads Work?
Get in touch to get started today. Google Ads allow you to direct high quality traffic to your website by leveraging popular search terms and location. By using real time data and behavioral insights from potential customers, Google Ads can help you connect with potential customers in search of what you have to offer. They …
Google Ads – What are home service ads?
What are home service ads? Home service ads are being slowly rolled out by Google and are generally part of their search advertising platform. These ads are starting to take over some prime search placements on keywords related to certain industries. For instance, in some markets, Google has rolled out home service ads for the …
Google Ads keyword research 101
Google Ads keyword research can be crucial in dictating whether or not your search advertising campaign is a success or a failure. The keyword research done at the start of a campaign will ultimately control many different factors in your campaign such as the cost of advertising and also whether or not your Google Ads …
The importance of a landing page with Google Ads
When running Google Ads for clients we often times find ourselves talking about putting together a landing page specifically for the Google Adwords campaign. If you have experience with Google Ads, especially if you have worked with an agency, you have probably heard this before. This begs the question, why do you need a landing …
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What to budget with Google Ads Campaigns
As an agency, we run Google Ads in tandem with SEO efforts for almost 100% of our clients. I have hit on the fact in previous articles that a solid Google ad campaign can help SEO efforts, so if you are attempting an SEO campaign for your business it is generally always a good idea …
Google Display Network – In Market Ads
Google Display Network – In Market Ads We talk to lots of people every day about Digital Marketing and Advertising. Typically most people are all about Facebook (which by the way is great!), but I rarely if ever hear clients talk about wanting placements on Google Display Network. Why is this? Well, my theory is …
Google Grants – 10K in advertising for non-profits
[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”1_2″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] Check out Google Grants $10K in Google AdWords Credit for 501(c)3! A win – win for Google and non-profits! [/et_pb_text][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] Many that are 501(c)3 are applying for Google Grants – which is Google’s way of supporting non-profits by giving …
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